Effective Visual
Communication for
Graphical User
Interfaces

Effective Visual Communication for Graphical User Interfaces

The use of typography, symbols, color, and other static and dynamic graphics are used to convey facts, concepts and
emotions. This makes up an information-oriented, systematic graphic design which helps people understand complex
information. Successful visual communication through information-oriented, systematic graphic design relies on some key
principles of graphic design.

Screen Layout

Three ways to design display spatial
layout: use a grid structure,
standardize the screen layout, and
group related elements.

Relationships

Linking related items and disassociating unrelated items can help achieve visual organization.

Navigability

There are three important navigation techniques: - provide an initial focus for the viewer's attention.

Emphasis

The most important elements should be easily perceived.
Non-critical elements should be de-emphasized and clutter
should be minimized so as not to hide critical information.

Communicate

The GUI must keep in balance legibility, readability, typography, symbolism, multiple views, and color or texture in order to communicate successfully.